Music video network Vevo has brought on more than 15 new SSP and DSP partners to help manage its programmatic ad business.

Marketing On Autopilot Companies that build AI-powered marketing software have been framing the technology as a friendly ...

Huggies Healthcare's new digital marketing strategy allows it to customize a media plan based on strategic parameters.

The Trade Desk released OpenSincera on Tuesday, a free API integration that posts ad impression data on publishers and tech ...

Like a pumpkin turning into an elaborate stagecoach, Disney’s programmatic ad sales have grown rapidly in recent months.